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Why publishers choose Supadu

Built for publishers. Chosen by publishers.

Supadu combines publishing expertise with purpose-built technology to improve discoverability, streamline workflows and grow direct-to-consumer sales. Our integrated website, eCommerce and metadata solutions help publishers showcase richer content, increase visibility across search engines and AI, and maximise both frontlist campaigns and long-term backlist performance.

Learn more
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01

Metadata that drives discovery

Rich, structured metadata powers every Supadu site, helping books surface in search, AI tools and recommendation journeys. We turn your data into meaningful, discoverable content.

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02

eCommerce built for publishers

Sell directly to readers with flexible eCommerce designed for books. Support for physical and digital formats, global audiences and seamless fulfilment gives you full control of your sales channel.

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03

A partner who understands publishing

With decades of experience and long-term customer relationships, we work as an extension of your team. We understand your workflows, challenges and goals, and build solutions that genuinely fit.

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04

Websites that do more than showcase

Your website shouldn’t just be a catalogue. Supadu sites are built as discovery and conversion engines, combining intuitive design, powerful search and content-rich pages that guide users from browsing to buying.

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05

Seamless integrations

Supadu connects with the wider publishing ecosystem, from distribution and fulfilment partners to marketing and metadata platforms. As part of the Firebrand Group, we offer a connected approach that supports the full book lifecycle.

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06

Proven across the industry

Since 1999, Supadu has supported hundreds of publishers globally, from major trade houses to specialist academic and religious presses. Our experience means we understand your challenges and know how to deliver solutions that work.

01

Metadata that drives discovery

Rich, structured metadata powers every Supadu site, helping books surface in search, AI tools and recommendation journeys. We turn your data into meaningful, discoverable content.

02

eCommerce built for publishers

Sell directly to readers with flexible eCommerce designed for books. Support for physical and digital formats, global audiences and seamless fulfilment gives you full control of your sales channel.

03

A partner who understands publishing

With decades of experience and long-term customer relationships, we work as an extension of your team. We understand your workflows, challenges and goals, and build solutions that genuinely fit.

04

Websites that do more than showcase

Your website shouldn’t just be a catalogue. Supadu sites are built as discovery and conversion engines, combining intuitive design, powerful search and content-rich pages that guide users from browsing to buying.

05

Seamless integrations

Supadu connects with the wider publishing ecosystem, from distribution and fulfilment partners to marketing and metadata platforms. As part of the Firebrand Group, we offer a connected approach that supports the full book lifecycle.

06

Proven across the industry

Since 1999, Supadu has supported hundreds of publishers globally, from major trade houses to specialist academic and religious presses. Our experience means we understand your challenges and know how to deliver solutions that work.

Window with 'DATA' spelled out in black letters, blurred background of a building.Person holding a credit card and using a laptop on a table.Child reading a book with illustrations of plants in a home settingStack of books on a white backgroundAn illustration of a pastel rainbow transfer from one head to another and a sun in center of the rainbowStack of books with various covers on a shelf
“The site is simply superb and a pleasure to work on. And I am deeply grateful for all you and your team have done to make it such. Again, thank you”

Industrial Press

“Thank you infinitely for all the awesome work you've done to build this site. You've been amazing. We love the site, and others do too.”

The University of North Carolina Press

“Supadu has consistently delivered quality product on budget, on time and to our specifications. Supadu is our developer of choice and I would highly recommend their services.”

HarperCollins

Things you might not know about Supadu…

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Supadu has been building eCommerce stores for 16 years! Globally!

We have over 33 physical fulfilment integrations and 6 digital (including audio).

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We provide merchant services too in USD, CAD, UK and soon Australia

We remit taxes provides sales reports and customer service or work with fulfilment partners for customer service.

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We're officially listed as Shopify and Shopify Plus Partner

Our team are experienced in finding the right solution for you.

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We've created proprietary apps and integrations for Shopify websites

Our solutions allow us to display publisher specific metadata on all Shopify themes!!

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We support every format

Print books, eBooks, audiobooks, journals, subscriptions and more all through a one click to purchase experience.

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Our solutions allow us to display publisher specific meatadata and we have created a fully customisable website theme.

Our team are experienced in finding the right solution for you.

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Smart Buy Buttons are award-winning

We have received the prestigious Stationers' Warrant for Innovation Excellence Award and are shortlisted for the IPA innovation award

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Security and compliance are built in

We only work with PCI-compliant and GDPR/COPPA-compliant solutions.

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We've won awards for our design work

Creating beautiful, high-converting websites that put users first.

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We're trusted by over 300 publisher customers around the world

Supporting organisations of all sizes, from independent presses to global publishing groups.

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We're helping publishers make digital content more accessible.

Making content easier to find is only part of the challenge... making it accessible is equally important.

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We're obsessed with reducing friction

Every product we build is designed to make discovery, engagement and checkout faster and easier.