Supafolio API powers publisher websites with dynamic metadata.
Built specifically for publishers, the Supafolio API transforms ONIX, title management feeds and other metadata into rich, web-ready content. Automatic updates keep websites, eCommerce stores and marketing pages current, delivering consistent, discoverable experiences across every digital touchpoint.
Supafolio-powered content and discovery
At the core of every Supadu website is Supafolio.
Our API transforms metadata into rich, engaging book pages—automatically generating content, linking related titles, and powering advanced search and browsing experiences. From backlist to pre-orders, your full catalogue becomes accessible and discoverable.
This creates a connected user journey, helping readers explore your content more deeply and find the right books faster.
Easy-to-use Supadu dashboard
The user-friendly and cloud-based Supadu dashboard lets publishers:
- Update metadata in real time to instantly refresh titles, descriptions, covers, and other product information.
- Manage collections by creating, organising, and promoting individual titles or curated product groups for marketing campaigns.
- Apply custom business rules to automate metadata changes, link formats, generate SEO-friendly URLs, and manage product editions.
Metadata enrichment for discoverability
Users can add supplementary content, such as audio files, videos, samplers, author info and external links, to their data which is then dynamically fed into their book details page.
Metadata enrichment enhances the discoverability of your content – by integrating more content, your books become more searchable, leading to higher engagement and improved user experience across all platforms.
API for integration flexibility
The platform-agnostic API can be integrated into any modern website or application, regardless of the underlying CMS or eCommerce platform. Whether your site is built on WordPress, Shopify or a custom framework, developers can incorporate the API into existing architectures without replacing the current platform.
How Supafolio works
Key Supafolio features & advantages
Full control of metadata
Supafolio lets you override your ONIX data, offering you greater flexibility to tailor your online messaging.
Custom business rules
Business rules can be applied to suit your needs – linking formats, imprints, catalogues as required ensures website content is fully connected.
Metadata enrichment
Allows you to add in video, audio, pdfs, external links and scheduled cover reveals which aren’t in original data files – useful when you want your website users to have a more immersive online experience.
Always up-to-date via live metadata
Changes in your ONIX feed (pricing, formats, availability, descriptions) flow through automatically, so there is no need for manual updates across your site.
Reduces manual workload for teams
Eliminates the need to individually create and maintain product pages, freeing up marketing and editorial teams to focus on campaigns rather than admin.
Seamless integration with ecommerce and distribution
Works directly with Supadu’s eCommerce and global partners, enabling instant selling, fulfilment and global distribution.
Rich, automatically generated book pages
Supafolio transforms raw metadata into fully built-out book pages—cover, description, contributors, themes, related titles—without manual page creation.
Dramatically improved discoverability
Because pages are structured and content-rich, books become far easier to find via search engines and AI tools, not just through title/author queries.
Easy-to-use dashboard
Supafolio's cloud-based dashboard enables teams to manage and enrich book metadata, add rich media, and curate book collections from a single platform, with all changes automatically reflected in the Supafolio API.
Supafolio FAQs
Have questions about Supafolio? Explore answers on metadata management, content enrichment, catalogue updates, collections, integrations, and more.
Supafolio is Supadu’s metadata processing and management platform. It ingests your title data, usually from ONIX feeds, transforms it into web-friendly content, and delivers it to your website, store, and selected integrations.
Supafolio helps publishers automate catalogue management, reduce manual updates, improve metadata consistency, and create richer title pages, collections, and discovery experiences across their websites.
Supafolio supports ONIX, CSV, XML, and selected API-based imports. The import process is configured based on your data sources and project requirements.
In most cases, Supafolio processes full metadata updates every 24 hours on weekdays. Depending on the setup, inventory, metadata or other supplemental updates can run more frequently.
Yes. Depending on the solution in place, publishers can use the Supafolio Dashboard to review and enrich metadata, manage collections, and add supporting content such as videos, audio, PDFs, and links.
Yes. Supafolio includes a manual product creation tool for one-off additions. These records are converted into feed-compatible data and added on the next processing run.
Collections are grouped sets of titles such as new releases, seasonal highlights, award winners, or curated reading lists. They can be created manually or generated automatically using metadata rules and search logic.
Yes. Supafolio can support BISAC and other subject structures, including custom mappings where required. This is usually confirmed during scoping.
Yes. Supafolio is designed as a central catalogue layer that can support websites, ecommerce, search, marketing tools, and additional digital projects over time.