Frankurt Book Fair 2025: Meet us at the IPG stand (hall 6.0, stand 69)
In today’s evolving publishing landscape, selling audiobooks direct is no longer just for large publishers with large budgets. Join Nathan Hull to explore how authors and independent publishers can take control of audiobook sales without complex tech or high upfront costs. Whether you’re launching your first audiobook or diversifying revenue streams, this session offers practical, actionable insights to make direct sales simple, sustainable and cost-effective. Nathan leads international expansion at Beat Technology, powering platforms including Skoobe (DE), Adlibris (SE/FI), Fluister (NL), Audiotribe (RO), Pegasas (LT), Gardners (UK), Raava Rahmat (EE) and JukeBooks (GR). Previously, he launched Bookchoice in nine markets, expanded Mofibo internationally, and served as Penguin Random House’s Digital Product Director, overseeing its award-winning digital and audio strategy — even placing the first audiobook on Spotify in 2009.
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In the first twenty minutes, we will run through the structure of how to set things up to create your Press’s Direct-to-Consumer retail experience with our teams. Joshua Tallent will add detail on metadata best-practices with an emphasis on the consumer experience. In the spirit of Latrice’s Office Hours, we will reserve the remainder of the session for questions from you, so that you know what can be done and the best way to get there.
For PubWest members only! Join the Supadu team to learn how Google Analytics can improve your website and marketing successes. We will explore what data to look at, what this data actually means and how you can use that information to refine your marketing activity and website effectiveness. We will also discuss the next generation of analytics, Google Analytics 4 (GA4) and what changes this will bring.
Supadu is very excited to be returning to Frankfurt Book Fair and would be delighted to meet other attendees. We will be exhibiting in the IPG Stand in Hall 6.2, stand number A76/77. Please drop by our stand or get in touch if you would like to arrange a meeting!
Calling all publishers and university presses! Supadu co-host the Firebrand Group Community Conference. A packed 3 days of strategic and practical sessions from master classes, to inspirational keynote speakers as well as great networking opportunities! A group discount is available for multiple team members attending from one company. Please email joshua@firebrandtech.com for details.
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Join Supadu as we look at the exciting opportunities social media presents when it comes to marketing your books online but also the challenges that can arise when you try to measure effectiveness! We will discuss social media campaigns across a variety of platforms and how you can drive traffic to and from your website.