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Nashville, TN | September 24-26 The PUBLISHING INNOVATION FORUM is an in-person event where book publishing professionals from all sectors of the industry can come together, learn from from each other, and exchange ideas. You’ll hear how thought leaders from across the industry are adapting to the changing publishing landscape and pushing boundaries to lead their companies (and content!) into the future.
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Sarah Arbuthnot, CCO from Supadu, is joined by Greg Bartell from VitalSource to discuss why eBooks are such an important part of your D2C eCommerce strategy. Together with Smart Buy Buttons they drive your sales conversions. 4PM BST / 11AM ET
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Whether it is your title visibility, your website, your direct or social media marketing and or your cart that all needs improving, Supadu will reveal some quick wins and outline the benefits of having a one-cart-fits-all approach to eCommerce (physical, digital and audio) and helping publishers with merchant of record tips and pitfalls.
Smart Buy Buttons are an essential ingredient for driving D2C sales growth. Supadu and Ingram's IndiePubs have worked together to offer the best solutions to help you lower cart abandonment rates and boost sales. Find out more about Smart Buy Buttons and how they are best used in this webinar with speakers Lauren Duncan and Sarah Arbuthnot.
Supadu is very excited to be returning to Frankfurt Book Fair and would be delighted to meet other attendees. We will be exhibiting in the IPG Stand in Hall 6.0, B70/75. Please drop by our stand or get in touch if you would like to arrange a meeting!
Join Supadu for a workshop with Nancy Roberts, Founder & CEO of Umbrella Analytics. Nancy will be looking at qualitative vs quantitative data; how we can use data to help our businesses; the data analysis process; using Google Analytics to understand your customers.
Supadu explores the component sales drivers, together with tips for successful eCommerce and achieving an easy path to purchase. We will also look to answer some frequently asked questions and dispel any industry myths about this topic. We will be joined by Christen Thompson, Director Of D2C Sales and Digital Strategy at Arcadia Publishing, to tell us about their D2C successes.